UX DESIGN – TRENDS TO FOLLOW IN 2017

When it comes to user experience of a website, we are always in pursuit of improving it. This is mostly because improving UX means improving metrics, like conversion and bounce rate, which are important for a business. For this purpose, we don’t hesitate to test new UX trends on our website. For this reason we need to keep an eye on some recent UX trends and decide which to follow in 2017.

ESTIMATED READ TIME TO IMPROVE READERSHIP

When online readers come across an article they scroll up and down to see how long it will take for them to completely read it. If it’s too long and looks uninteresting they will either just scan it or leave the page. To prevent this, it is best to state the estimated time it will take to read an article. This will give user an idea whether they should spend time on reading this article or not.

The more we know about something – including precisely how much time it will consume – the greater the chance we will commit to it.

RESPONSIVE DESIGN

Responsive Website Design makes your website look good on all devices. We are a full service internet marketing company located in the Malta.

SEO READY!

It’s no secret that Search Engine Optimization is a profitable marketing approach offered by custom website design and development companies that, when done properly, draws in relevant traffic for your business.

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DO BEAUTIFUL THINGS

DO BEAUTIFUL THINGS WITH WEB DESIGN MALTA

User experience design is about designing a website to create the most positive and optimal experience for a web visitor. It can include everything from website navigation structure, content, visitor interaction, information architecture, load time, to website layout. The goal is to make a website easy to use, intuitive, relevant, eye catching, and helpful to the user.

SIMPLY BEAUTIFUL

Designing the beautyful and optimal website user experience starts with building a site for your visitors by understanding the target audience. From there, it’s all about designing the website framework by using user behavior information, studying the main source of traffic, understanding customer demographics, taking into account existing analytics data, and more. By gathering all the data and organizing how the website will be designed, things like navigation, content, layout and additional functionality can be built.

Designing the beautyful and optimal website

At the end of the day, the data determines how good the user experience is on your website. While using conversion and sales numbers can get you far, it doesn’t tell the whole story. That’s why UX depends on statistics like abandon rates, time spent on page/site, navigation path, exit page, clickthroughs, etc. Measuring this data and improving upon initial results is what will really provide the best user experience. The challenge lies in providing the best user experience while meeting your website’s goals.

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